Creative Strategies in Action: Case Studies

Capital.com is an international fintech company, featuring a unique CFD brokerage and investment platform.

We partnered with local micro-influencers who have engaged target audiences and placed advertisements on channels that cater to a male demographic and who focus strictly on financial content.

NordVPN is one of the largest VPN services globally. Our objective was to attract new users from the USA and Europe and to increase app downloads.

We crafted targeted strategies for various platforms and focused on channels related to travel, family, gaming, humor, and entertainment.

For the educational platform Studybay, we aimed to boost brand recognition among Generation Z in the USA and LATAM. Utilizing insights from A/B testing and marketing research, we incorporated the most effective creatives and calls-to-action (CTAs) in our campaign, which resonated strongly with our target audience.

Global forex and CFD broker Exness aimed to boost brand recognition in India and establish a loyal professional community there.

We partnered with local mid-tier influencers and targeted ads on channels with content about trading, investing, and cryptocurrencies.